Cherry Tree Advises Integrity Solutions on its Recapitalization with Corridor Capital

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Corridor Capital Invests in Sales and Sales Leadership Training Platform Integrity Solutions

Los Angeles, CA – Corridor Capital announced today an investment in Integrity Solutions, LLC (“Integrity Solutions” or the “Company”) in collaboration with management, to support the Company’s growth trajectory and continued development of new value-added services for its clients. This is the firm’s sixth platform investment from Corridor Capital III, L.P. and Corridor’s third foray into the training and education sector.

Headquartered in Nashville, Tennessee, Integrity Solutions has more than five decades of experience providing award-winning sales and sales leadership training programs in 130 countries to industries including healthcare, financial services, manufacturing, energy, utilities, agriculture and more. The Company delivers training solutions to equip sales teams to achieve their full potential by building trusted customer relationships grounded in integrity. Integrity Solutions strives to be the partner of choice to many values-driven organizations and specializes in innovative sales, service and coaching training solutions that drive performance, develop talent, lift up customers and elevate leaders.

The Company has grown rapidly in recent years, driven by Integrity Solutions’ differentiated service offerings, customer service and investment in a visionary team. With the benefit of Corridor’s deep strategic, operational and financial support capabilities, Corridor will work closely with Integrity Solutions to further accelerate its growth and expand its offerings to create additional value for its clients. Moreover, Corridor aspires to enhance Integrity Solution’s position in the sales and sales leadership training industry through additional investment in sales, technology and marketing, as well as new product and service development, both organically and potentially through strategic acquisitions.

The leadership team, including CEO Mike Esterday, will remain with the business in their current roles and are excited to partner with Corridor to accelerate the Company’s growth. Moreover, Mike will remain a material owner of the business.

“We admire Integrity Solutions’ emphasis on training its sales and sales leadership customers through a balance of skillset and mindset,” said Corridor CEO, Craig Enenstein. “The Company lives its ‘integrity’ brand and works unflaggingly to drive sustainable impact in its clients’ capabilities.”

“Integrity Solutions has built a unique and differentiated offering to help its clients deliver business excellence and grow their companies. We are excited to partner with Corridor and leverage the additional resources and strategic guidance they provide to better serve our clients and further accelerate our growth,” said Mike Esterday, CEO of Integrity Solutions.

“Integrity Solutions has excelled in supporting its clients through its comprehensive, values driven and innovative training, resulting in outstanding value and return on investment for its clients. We are excited to partner with Mike Esterday and the entire Integrity Solutions team to support the Company’s continued growth in pursuit of building a leading sales and sales leadership training service provider,” said Corridor investment Principal, Kevin Jay.

Cherry Tree & Associates, LLC served as exclusive financial advisor to the Company. Morgan, Lewis & Bockius served as legal advisor and Kroll, LLC provided financial diligence support to Corridor Capital. Live Oak Bank provided debt financing in support of the investment.

Source: Corridor Capital

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Cherry Tree & Associates provides investment banking services through our FINRA-licensed broker dealer.

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