Consumer Products and Services

Selling or buying a company can be intimidating. At Cherry Tree, we tenaciously work from the perspective of our client with the end in mind. Based on their desired outcome, we create and run a vigorous time-sensitive process. Because of our hands-on operating and M&A experience in the Consumer Sector, we consistently get our clients where they want to go.

Subsector Expertise

• Consumer Products
  The Consumer Products segment consists of products used in and around residential homes and living spaces. Key sub-sectors include craft and hobby, gift, hardware, health and beauty aids, home décor, housewares, lawn and garden, office, outdoor recreation, pet, sporting goods, and toy.
• Food and Beverage
  The Food and Beverage segment consists of consumable food and beverage items available in grocery stores and online. Key sub-sectors include bakery, beverages, confectionery, dairy, ethnic, fresh produce, frozen, organic, shelf-stable, and snack.
• Direct-to-Consumer
  The Direct-to-Consumer is comprised of companies that sell branded and own label products directly to consumers. Key sub-sectors include direct mail, direct response TV, entertainment centers, fitness, franchise, Internet retail, multi-unit retail, quick-service restaurant, and specialty.

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